Spell is a modern-bohemian fashion label based in Byron Bay. A consciously created Australian fashion brand that’s all about vintage feels, boho vibes and making all women feel divine. Certified BCorp and carbon neutral.
      Inspired by far-off places, vintage treasures and childhood memories.
      We love that Spell creates beautiful boho dresses, swimwear, woven tops and maxi dresses for women who love to look amazing. Expect sustainable fabrics, premium materials, incredible fits and stunning prints. 
      This ethical label proudly designs and samples in the Arts & Industry Estate of Byron Bay, and produces ethically in sustainable factories around the world. Shop Maxi Dresses, Mini Dresses and their amazing Boho styles at She Creates Stories in Singapore, the exclusive Spell retailer in Asia. 
      Shop the new Belladonna Collection now.

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      36 products